{"id":13,"date":"2025-04-24T09:00:00","date_gmt":"2025-04-24T09:00:00","guid":{"rendered":"https:\/\/www.phantomautobooker.com\/C:\/Program%20Files\/Git\/metrics-that-matter\/"},"modified":"2025-04-24T09:00:00","modified_gmt":"2025-04-24T09:00:00","slug":"metrics-that-matter","status":"publish","type":"post","link":"https:\/\/phantomautobooker.com\/blog\/metrics-that-matter\/","title":{"rendered":"Understanding Your Data: Metrics That Matter"},"content":{"rendered":"<p>You cannot improve what you do not measure. These are the metrics that actually move the needle for dispatchers.<\/p>\n<h2>Rate per mile<\/h2>\n<p>Your north star. Track it by lane to see where the real money is.<\/p>\n<h2>Loads booked vs. seen<\/h2>\n<p>A low ratio means your filters or rate floors need tuning.<\/p>\n<h2>Deadhead percentage<\/h2>\n<p>Empty miles quietly erode margin. Watch this number closely.<\/p>\n<div class=\"ph-box ph-box--tip\">\n<p class=\"ph-box__label\">\ud83d\udca1 Tip<\/p>\n<p>Review your metrics weekly, not daily \u2014 weekly trends are signal; daily swings are mostly noise.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Key metrics every dispatcher should track to improve performance and profitability.<\/p>\n","protected":false},"author":2,"featured_media":22,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-13","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dispatching"],"_links":{"self":[{"href":"https:\/\/phantomautobooker.com\/blog\/wp-json\/wp\/v2\/posts\/13","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/phantomautobooker.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/phantomautobooker.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/phantomautobooker.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/phantomautobooker.com\/blog\/wp-json\/wp\/v2\/comments?post=13"}],"version-history":[{"count":0,"href":"https:\/\/phantomautobooker.com\/blog\/wp-json\/wp\/v2\/posts\/13\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/phantomautobooker.com\/blog\/wp-json\/wp\/v2\/media\/22"}],"wp:attachment":[{"href":"https:\/\/phantomautobooker.com\/blog\/wp-json\/wp\/v2\/media?parent=13"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/phantomautobooker.com\/blog\/wp-json\/wp\/v2\/categories?post=13"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/phantomautobooker.com\/blog\/wp-json\/wp\/v2\/tags?post=13"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}